Staff
Executive Director
Jasmin Greavett
A serendipitous chain of events brought Jasmin to join the GPRTA as Executive Director in January 2025. She quickly settled into her role and strives to apply her years of experience in both the non-profit and public sectors to grow the capacity of the GPRTA, its members, and the Grande Prairie regional tourism industry to new heights.
A native of friendly Manitoba, Jasmin’s love for travel has taken her from the Yukon to Ontario, throughout much of the United States and Mexico, across Central America, and to Greece, Turkey, Taiwan and the Philippines. But it was Grande Prairie she chose to call home in 2009. Since then, her family has grown from a party of 1 to a party of 4 (and their dog, Bella).
Jasmin’s a fair-weather creature who enjoys the diverse opportunities for camping, concerts, and outdoor recreation in the area. She’s frequently found by or on the water with a paddle, ski rope or fishing rod in her hand.
Marketing & Communications Coordinator
Helen Beaulieu
Born and raised in Edmonton, Helen moved to Grande Prairie after graduating college in 1986. Her first job was a Tour Guide for, then Procter and Gamble (now International Paper), so she feels this position at GPRTA is like coming full circle. Since that first job, Helen has put down roots in Grande Prairie, getting married, having her two babies and now getting to be a Grandma. Her career path led to working as a graphic designer, production coordinator and manager in the print, sign and vehicle graphics industries. She started with the daily newspaper and has worked for Parsons Printing, Menzies Printers and TrimFX. Now, she is excited to be taking a new direction back into the world of tourism. “It is so much fun everyday to meet new people. This is such a great “job” showing off everything our region has to offer to visitors from all over the world.”
Visitor Services Travel Counsellor
Threza Schlenkrich
Originally from Calgary, Threza has called Grande Prairie home for 16 years. She is the newest member of the team at GPRTA. She brings with her previous experience in museums, arenas and recreation facilities in the area, having a flair for the arts, music, health and wellness.
Threza is excited to expand upon her customer service forte to travel. An adventurous traveller herself, one year she drove to and lived in Mexico for 5 months.
Working also for the County of Grande Prairie, in the Spring/summer season, she brings a community BBQ to events to serve public functions, discovering many hidden gems in the Peace Country and meeting a variety of people from all walks of life. She has enjoyed a wide variety of activities, places and events in the Peace Country because of her love of travel and the arts. Being a farm girl at heart, she has found northern Alberta preferable to the big city life she had in Calgary.
At home she loves to garden, babysit grandkids, attend art shows and live music, play piano and write songs. You may have seen her performing at public events around the area.
With much enthusiasm Threza joins the team GPRTA team. She is happy to help people explore and discover the rich and diverse area we live in, finding things to do for sports, community, beauty, culture, entertainment, quiet nature, travel and everything in between.
Visitor Services Travel Counsellor
Nikita Tsyruk
Nikita Tsyruk has been an integral part of the Grande Prairie Regional Tourism Association (GPRTA) team since his early high school years, first joining as a summer student in Grade 9. Over the past three summers, Nikita has worked diligently to promote and enhance tourism in the region and now contributes as a part-time employee. Passionate about the economic benefits of tourism, he takes pride in increasing member engagement and driving regional development through increased visitor impact.
Currently a Grade 12 student, Nikita plans to pursue a Bachelor of Science in Mathematics and Economics, aiming to further understand economic growth and financial systems. Nikita’s work at GPRTA has reinforced the importance of tourism as a key driver of local prosperity, helping businesses and organizations thrive. He actively contributes to projects focused on enhancing guest experiences and positioning the region as a world-class destination.
Beyond tourism, Nikita is a highly dedicated athlete and an engaged community leader. His commitment to helping others prosper extends beyond a professional role, as he regularly volunteers with organizations such as United Way and other community-driven programs.
With a passion for teamwork and leadership, Nikita continues to be a strong advocate for Grande Prairie, ensuring that tourism remains a catalyst for economic and cultural growth in the region.