Industry

Discover how GPRTA’s Destination Development Strategy is shaping the region’s tourism future.

The post-pandemic demand from both international and domestic travellers is creating exciting opportunities for the experiences our region offers now and those we could develop in the future. The Destination Development Strategy lays out a clear plan to make the most of this opportunity over the next five years, helping the region play a strong role in Travel Alberta’s goal to grow Alberta’s visitor economy to $25 billion by 2035.

Woman smiling at a business event

Be Part of Our Community

Joining GPRTA is more than membership. It is about being part of an organization that showcases Northwest Alberta as a must-visit destination. Members receive marketing, networking, and advocacy support to grow their business and share the region’s unique experiences. Supporters help promote the area, connect with the community, and celebrate everything that makes the Grande Prairie region special. Learn more and apply today to become part of the region’s tourism community.

Advertise with Us

Showcase your business with us and connect with visitors across the region. We offer a variety of advertising options designed to highlight your brand and reach your audience.

Download our advertising rate sheet today and get in touch at marketing@gptourism.ca to start sharing your story.

Apply for Funding

Destination Marketing Funds, provided by participating hotel and accommodation providers, provide funding to organizations and initiatives that support our region’s tourism economy. Explore funding opportunities below.

Industry News

Upper Smoky Sub-Regional Development Plan, released November 4, 2025

All-Seasons Resort Act, updated December 10, 2025

#unforgettableNWAB

RODEO FEST WINNER ALERT! 🏇

We are giving away an EPIC Teepee Creek Stampede package to 6 lucky winners!

PRIZES:

- 2 VIP WILD ONE  WEEKEND WRISTBANDS granting access to all VIP areas in the infield grandstand and concert mezzanine.
- 4 CAMPING PASSES for a fun-filled weekend under the stars!

HOW TO ENTER:

1. FOLLOW us gp_tourism on both IG and Grande Prairie Regional Tourism Association on FB
2. LIKE this post
3. TAG at least 4 friends you'd take to the Teepee Creek Stampede! (each additional tag = 1 extra entry)
4. BONUS ENTRY: SHARE this post!

CONTEST DETAILS:

- Contest closes TOMORROW at 2 PM (July 9, 2025)
- Winners will be randomly selected and notified via DM

GET READY FOR A WILD WEEKEND! 🎉*

Want to experience the best of rodeo action, live music, and more? Enter now and show us you're ready for a wild ride! 

Like and follow us for more travel updates. 

#gptourism #tpstampede #rodeo #unforgettableNWAB

Photo Credit: tpstampede
🌞 HELLO, SUNSHINE! 🌼
This weekend is bringing serious spring vibes to the Grande Prairie region — and we’re here for it! With warm temps in the forecast and blue skies overhead, it's the perfect time to shake off winter and explore.

Whether you’re looking for outdoor fun, live music, arts, or sports — we’ve rounded up everything you need to make the most of the season 👇

🌿 Top Things To Do This Spring – From hiking and birdwatching to patio season and local road trips, our latest blog has your spring bucket list:
👉 www.gptourism.ca/regions/top-things-to-do-spring

📅 April Events Are ON!
🎭 Live performances
🎨 New art exhibits
🏒 Curling championships & Storm playoff hockey
🎶 Concerts + recitals
👉 Full lineup: www.gptourism.ca/events

✨ So whether you're soaking up sunshine on your favourite trail or planning a fun night out — this weekend is yours to get out and explore.

📸 Tag us in your adventures using #GPTourism!

#unforgettableNWAB
🎶✨ December is filled with live music and festive performances across Grande Prairie!

Here's several upcoming shows that you don't want to miss!

🎺 Grande Prairie Symphonic Wind Ensemble Concert (gpmusicsociety)
📅 Dec 6 | 7:30–9:30pm
📍 Douglas J. Cardinal Performing Arts Centre

🎄 gpct_childrenstheatre Christmas Spectacular
📅 Dec 6 | 6:00–8:00pm
📍 KMSC Law Performing Arts Theatre

🎤 torrancemusik – Live at latitude55gp
📅 Dec 18 | 7:00–8:00pm
📍 Latitude 55 Distillery & Lounge

🎸 Six String Sergeant at betterthanfreds
📅 Dec 19–20 | 8pm
📍 Better Than Fred’s

Whether you’re planning a night out with friends or looking for seasonal entertainment, Grande Prairie’s live arts scene has you covered all month long.

#GPTourism #NorthwestAlberta #UnforgettableNWAB
❄️🌲 Winter in Grande Prairie is made for adventure. Snowshoeing through frosty trails is just one of many ways to enjoy the outdoors this season. From peaceful walks under snow-covered trees to skating or skiing, there’s no shortage of ways to make the most of winter. Grab your shades, breathe in the crisp air, and explore our northern backyard.

#GrandePrairie #NorthernAlberta #UnforgettableNWAB #VisitGrandePrairie
Step into the magic of the holiday markets across our communities and support the incredible creativity and entrepreneurial spirit that defines us. This season spotlights the makers, dreamers, and doers who pour so much heart into every handcrafted piece and brilliant idea. So get out there: wander the markets, meet the creators, and choose local gifts this holiday season!

Here’s a look at what’s coming up over the next month:

🎄 grandeprairiefarmersmarket2020 Christmas Show
📍 Evergreen Park
📅 Dec 4–6 

❄️ Grande Cache Christmas Market
📍 Shoppers Park Mall, Grande Cache, AB
📅 December 6 | 11am

🌟 southpeacefarmersmarket Christmas Craze Market
📍 NuVista Energy Centre, Beaverlodge
📅 Dec 5 | 3pm–9pm

🍪 Christmas Cookie Painting Workshop
📍 seedschool.ca, Sexsmith, AB
📅 Dec 10 | 6pm–8pm

🎁 Grovedale Christmas Market
📍 Grovedale Community Hall
📅 Dec 5 | 6pm–9pm
📅 Dec 6 | 10am–5pm

🎅 Santa-saurus Christmas Makers Space
📍 curriemuseum, Wembley, AB
📅 December 13–14 | 11am–4pm

🎁 Old Fashioned Christmas at the Museum
📍 South Peace Centennial Museum
📅 December 12–13 

🤱 themommarket_grandeprairie
📍 Theresa Sargent Hall, Grande Prairie, AB
📅 Dec 6 | 1:30pm

✨ Christmas in Clairmont
📍 Clairmont Agriculture Society (clairmontags)
📅 Dec 13 | 4:30pm

⛄️ valleyviewabmarket Saturday Market
📍 Valleyview Memorial Hall
📅 Dec 6 & 13 | 11am–4pm

Celebrate the season by visiting local markets and supporting the creators who bring our community to life.

#GrandePrairieAlberta #GPTourism #NorthwestAlberta #UnforgettableNWAB
In the spirit of the iconic "Jerk", Steve Martin: "The new Visitor Guides are here! The new Visitor Guides are here! IYKY

The 2025 #GPTourism Visitor Guide is your ultimate key to exploring everything that makes our region unforgettable. 

🌲 Hidden trails 🍽️ Local food stops 🎭 Unique events 🦖 Iconic museums 🛶 Outdoor escapes
Whatever triggers your inner "travel bug" our guide will help you bring the adventure to life!!

Grab your copy at Centre 2000 or browse it online at gptourism.ca!

Tag us when you hit the road with your guide in hand!

#GPTourism #unforgettableNWAB
Enjoy great food and sunshine at Mr. Mike’s! Their sunny patio is the perfect spot to relax with friends, savor delicious meals, and soak up the vibes. Open every day from 11am-11pm – there's no better place to unwind after a busy day! Who’s joining us for a bite?

Follow GPRTA for more destination inspiration!

#GPTourism 
#YourNextAdventureGP
#ExploreMoreGP
#UnforgettableNWAB