Industry Resources

Industry Resources and Opportunities

Tourism in Northwestern Alberta continues to create new opportunities for businesses, communities, and industry partners. Recognized by Travel Alberta as part of the Northern Rockies Tourism Development Zone (TDZ), an area identified for its strong tourism growth potential, the region is well positioned to attract investment, strengthen visitor experiences, and expand its visitor economy. From funding programs and market research to marketing initiatives and industry resources, this page is designed to help tourism operators make informed decisions and capitalize on these opportunities. 

Members can also discover tools, initiatives, and programs that help them make the most of their GPRTA membership while supporting business growth and regional collaboration.

Tourism Opportunities in Northwestern Alberta

Projected tourism spending for Northern Rockies region by 2035
$ 0 M
Potential new tourism jobs projects across the Northern Rockies TDZ
0 +
Projected annual tourism growth for the Northern Rockies TDZ
0 %
Of residents said they would welcome visitors into their community
0 %

Regional Market Snapshot

Planned investment projects across the Grande Prairie–Greenview Corridor
$ 0 B+
Regional trade area served by Grande Prairie
0 +
Regional stakeholders engaged in GPRTA strategy work
0 +
Passengers travelled through Grande Prairie Airport in 2024
0 +
Annual retail spending
$ 0 B
Population growth in 2025
0 %
Residents - Home to a growing regional population across Northwestern Alberta
0 +
Median age
0

Industry Resources

Funding & Opportunities

Explore funding programs, training opportunities, and partnerships designed to help tourism businesses launch, expand, and enhance their visitor experiences.

Increase visibility for your business through regional marketing initiatives, advertising opportunities, and industry events designed to connect with potential visitors.

Access practical tools, templates, and support materials that can help strengthen your tourism business and improve visitor experiences.

  • Tourism toolkits and operator resources
  • Tourism readiness/support materials (packages, checklist etc)
  • Templates, guides, and support documents

Looking to support a funding application, build a business case, or better understand tourism opportunities in the region? These reports, studies, and research resources can help inform planning, investment decisions, and future tourism development.

Advertise with Us

Showcase your business with us and connect with visitors across the region. We offer a variety of advertising options designed to highlight your brand and reach your audience.

Download our advertising rate sheet today and get in touch at marketing@gptourism.ca to start sharing your story.

Apply for Funding

Destination Marketing Funds, provided by participating hotel and accommodation providers, provide funding to organizations and initiatives that support our region’s tourism economy. Explore funding opportunities below.

#unforgettableNWAB

A few days ago the flower trees in Northern Alberta started to show off their beauty. 

It's a short season for the blossoms, but it's a gorgeous one. 🌸

📸 2026

#AppleBlossoms #FlowerTrees #UnforgettableNWAB #SprimgTime
We basically had the lake to ourselves. The vehicles in the parking lot were long gone when we got back to the truck. #musreaulake #northernalberta #pelicankayak #UnforgettableNWAB
Have you ever explored Sulphur Gates located in the MD of Greenview? What’s the one memory from your visit that sticks with you the most? ⛰️

#GrandeCache #MDOfGreenview #SulpherGates #UnforgettableNWAB